Rick's Blog

20 Years Ago: How Pensacola Almost Said No to the Maritime Park

Looking Back

This week marks the 20th anniversary of the referendum vote that made the Community Maritime Park possible—the vote that ultimately delivered Blue Wahoo Stadium and reshaped downtown Pensacola. Walk through that park today for a ball game or a festival, and it’s easy to forget how close the whole thing came to never happening at all.


A Minor League Owner Who Backed Into a Fight

Studer wasn’t looking for a political battle. He and his wife owned a small minor league baseball team, and Studer—a national healthcare consultant who traveled constantly—simply wanted a place for the team to play.

“I walked into (referendum fight) not knowing what I was walking into,” Studer said. “Once you’re halfway into it, sort of like having a baby—once you’re dilated to six, you ain’t going back.”

That instinct sent him looking at other cities—Lansing, Fort Wayne, Charleston—and asking why they had ballparks and Pensacola didn’t. He and financial advisor and CPA, Mort Sullivan, scouted sites inside the city limits. Then Hurricane Ivan hit.


The Bookend That Changed Everything

After Ivan, Admiral Jack Fetterman—head of the Naval Aviation Museum Foundation—was pushing for a maritime museum on the Trillium property, the same waterfront site where Blue Wahoo Stadium now sits. Studer worried his ballpark ambitions would complicate Fetterman’s effort and offered to step aside.

Fetterman wouldn’t hear of it.

The council approved the concept in January and February 2005, and Studer committed to bringing in internationally known urban planner Ray Gindroz to design it. A year of hurdles followed, ending with a council vote in March 2006—passing 9 to 1, with only Councilman Marty Donovan opposed.


What $5 Million Actually Cost Him

The fine print of a pledge: When Studer committed $5 million to the project, opponents asked what would happen if he died before paying it off. His answer: a life insurance policy costing $52,000 a year. Because the fight dragged on until roughly 2010, Studer says he paid close to a quarter of a million dollars just to insure his own promise.


The Petition Fight—and the Birth of Rick’s Blog

Fetterman died suddenly, right before the council vote. The opposition—organized under the name Save Our City—immediately launched a petition drive, framing the park as a giveaway to a “hobby baseball team owner” that would bankrupt the CRA and drain city services.

Two things were different from the Trillium fight two years earlier, Studer says:

“Without Rick’s Blog, there wouldn’t be a maritime park.”—Quint Studer


“Tell Your Children They Can Come Back Home”

When the votes came in, the park passed. Asked by a local TV station what he wanted to say, Studer didn’t talk about the stadium.

“Tell your children they can come back home,” Studer said. “This thing was never about a stadium, never was about just a park. It was about creating a type of community that keeps your talent home.”

At the time, only 9 percent of Escambia County students who left for college came back. Today, Studer says that number is closer to 45 percent.


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