Through a public record request, I got the attendance for the concerts held at the Pensacola Civic Center for the period 2/10/10 – 5/10/11. The two concerts promoted by William “Cadillac” Banks were Frank Beverly & Maze (#7) and Keith Sweat Summerfest (#10). Summerfest beat out the repeat visit by Celtic Woman and Trans Siberian Orchestra.
| Concert | Attendance | |
| 1 | Kid Rock | 7,164 |
| 2 | Carrie Underwood | 6,510 |
| 3 | Sugarland | 5,938 |
| 4 | Michael Buble’ | 5,903 |
| 5 | Avenged Sevenfold | 5,664 |
| 6 | Breaking Benjamin | 5,522 |
| 7 | Frankie Beverly & Maze | 3,229 |
| 8 | Martina McBride | 3,208 |
| 9 | Celtic Woman | 2,759 |
| 10 | Keith Sweat Summerfest | 2,687 |
| 11 | Celtic Woman | 2,528 |
| 12 | Trans Siberian Orchestra | 1,822 |