Rick's Blog

Firehouse Subs helps tornado victims

Press Release: To benefit first responders and tornado survivors in the Southeast, Firehouse Subs has announced the “Round Up” program in most of the 427 locations. The program allows guests to round up their bill to the nearest dollar, with the spare change directly impacting tornado relief efforts.

Additionally, Firehouse Subs team members, led by CEO, Don Fox, are currently stationed in the severely impacted Alabama region, providing more than 13,000 subs to first responders and survivors this week.

In 2005, Firehouse Subs created the Firehouse Subs Public Safety Foundation with the mission of providing funding, life-saving equipment, and educational opportunities to first-responders. Through the non-profit 501(c)(3), Firehouse Subs has given more than $2 million to hometown heroes, impacting 200 communities. Each restaurant recycles leftover, five-gallon pickle buckets and sells them to customers for $2. Donation canisters on register counters explain the non-profit’s mission and collect spare change.

Firehouse Subs, founded in Jacksonville, Fla. by former firefighting brothers Chris Sorensen and Robin Sorensen, is a 427-unit fast casual restaurant chain. Firehouse Subs® offers oversized portions of premium hand-sliced meats and cheeses, steamed to make the flavors burst, then piled high with fresh produce atop a toasted sub roll. The restaurants reflect the authentic firefighter heritage of the founding family’s 200 years of firefighting service.

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