Posted in Politics

No more Pensacola Beach

   May 29, 2007

Portofino has renamed Santa Rosa Island – aka Pensacola Beach – Portofino Island in their latest sales mailers.

Come on, guys. After millions the SRIA has spent marketing Pensacola Beach over the past 40 years, Portofino scraps it all for their project.

So much for truth in advertising.

Check out website: PortofinoIsland.com

Sales brochure – Side 1 porto-isl.jpg
Side 2 porto-isl-2.jpg

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Author: Rick Outzen

Rick Outzen is the publisher/owner of Pensacola Inweekly. He has been profiled in The New York Times and featured in several True Crime documentaries. Rick also is the author of the award-winning Walker Holmes thrillers. His latest nonfiction book is “Right Idea, Right Time: The Fight for Pensacola’s Maritime Park.”
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