Readers are not impressed with Commissioner Ashlee Hofberger’s “new” renderings for her proposed new gateway to Pensacola Beach. The options boil down to Innisfree logo (1), Beach Ball (2), or Dolphin (3).
- Questions: Why didn’t she bring up these renderings at her Pensacola Beach town hall on May 28? Why is the deadline June 11 for voting, giving the public only five days to weigh-in?
From Instagram:
“Nope, nope and hell nope.
“Literally neither. Is it the drive to Disney World?!?!?”
“These are awful.”
“Terrible. There is plenty of great local creative talent. They need to hire a professional.”
“Woof. Someone take away this person’s Canva.”
“Is this serious?”
“First on still incorporates part of the Innisfree logo.”
“I can’t believe with all the local talent they are going to spend 1.4m on this!”
“2 — if these are the only options.”
“Option zero”
“Ummm this seems like a good opportunity to open up a submission from local artists.”
From Facebook:
“No sign that’s my Vote!”
“Why can’t we vote for dressing rooms, no additional hotels, and more parking?”
“Like everyone here, I think the sign is a waste of money. And with these amateur designs, may as well just say welcome to cheeseball beach. We have a sign coming into the beach welcoming you—the lit-up one. It’s mid-century modern feeling. If you absolutely have to still do this project then please hire Chris Bogan Creative to design it as these aren’t it. And I know I’ll catch hell for this, but that beach ball? Never liked it. It’s cheesy. Pensacola Beach should spend that money on a rebrand identity update. Stylistically, we should embrace and build off of our mid-century development era and the already great lit-up mid-century welcome sign we have. We need a more modern, clean look, not cartoons and bad fonts.”
“Well, the online form makes you choose an option or you can’t submit. I was trying to write in the comments that I choose none of the above. The design is terrible and all