According to the Gannett Blog, the Pensacola News Journal has seen its weekday circulation drop 31.66 percent from 2000-2010, which is about 19,890 copies. It’s based on data published by the company in annual reports to shareholders.
Across the nation, weekday circulation fell 18% between 2000-2009, according to the Newspaper Association of America trade group.
The pluses for the PNJ are their websites, which has had steady growth in readership and the popular Bella Magazine.
Pensacola – Weekday Circulation
2000 62,817
2001 63,351
2002 64,041
2003 63,292
2004 63,257
2005 60,834
2006 60,056
2007 57,148
2008 53,332
2009 45,261
2010 42,927