How much to spend on Valentine’s Day has gathered facts on Valentine’s Day spending. The average amount a person spends celebrating the romantic holiday is $143.56.

Roughly 45 percent of people expect their Valentine to spend at least $50 on a gift, according to WalletHub’s 2018 Valentine’s Day Survey. And four in ten people would break up with their significant other if he or she spent irresponsibly.

Men spend more than women – $191 vs. $99.

Valentine’s Day Facts

$19.6B: Total Valentine’s Day spending projected for 2018 ($143.56 per person celebrating).

$191 vs. $99: Men plan to spend nearly twice as much as women, on average, for Valentine’s Day 2018.

$8.5 Billion: Amount Americans will spend on jewelry ($4.7B), flowers ($2B) and candy ($1.8B).

9 Million: Number of marriage proposals made each Valentine’s Day.

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