I was asked yesterday – Why is the Soccer mom vote so strong on the East side of Pensacola?
With every Soccer mom, you get her vote, her husband’s vote, her parents’ votes, her in-laws’ votes and her best friend’s vote. Each Soccer Mom vote is worth a minimum of six others.
Soccer moms aren’t usually wealthy. Many work. What sets them apart is they’re heavily involved with their children’s lives – PTA, sports (which may or may not be soccer), church, etc. They care about the future of the community. They are educated and know how to research things – so they aren’t easily put off by the “spin doctors.” They are also vocal when it comes to their kids and neighborhoods.
They elected Patty Hightower to the School Board in 2004; Grover Robinson 4.0 to county commission in 2006. They voted for the Community Maritime Park. They will decide who is on the Pensacola City Council in 2008.
