How does a law firm take on Corporate America? What did it take to get British Petroleum to agree to a settlement for the Deepwater Horizon disaster? Or Bayer to pay for…
Tag: Yaz
Yaz Ad Mocks Users
In 2008, Bayer reached a settlement with the U.S. Food & Drug Administration to spend $20 million in advertising to correct the ads for its top-selling contraceptive Yaz. Early ads targeted at…