What if WEAR TV3 went away and nobody noticed

abcSinclair/WEAR TV 3 has more to lose than Mediacom in this battle. Advertisers are already asking for rate cuts if the TV station isn’t broadcast in Santa Rosa County and on Pensacola Beach.

WEAR TV 3 also runs the risk of the viewers not missing them. There hasn’t been a mass uprising demanding Mediacom pay the subscriber fees. People will shift to other programs.

My prediction is WEAR TV 3 will blink and extend the deadline.